American Debt Co

The product

American Debt Co is a debt settlement and relief company we designed and built from the ground up. Rather than a static brochure site, it's a complete lead-generation platform engineered to turn search traffic into qualified, ready-to-enroll prospects.

A real quote engine, not a contact form

The centerpiece is a custom-built quote engine. Prospects move through a multi-step application wizard, and the engine instantly models their settled balance, program length, and a new monthly payment — then compares it side-by-side against the cost of staying on their current minimum payments. The calculation logic is fully unit-tested, so the numbers people see are consistent and correct.

Built to be found

The site is engineered for organic reach. It includes programmatic per-state debt-relief landing pages, an educational resource library with categorized articles and a financial glossary, and a standalone debt-payoff calculator tool — all of which create valuable, search-friendly entry points.

Compliance & trust

Finance is a sensitive space, so the build pairs clean, trustworthy design with a compliance-ready legal and disclosures hub (privacy, terms, and disclosures), a cookie consent banner, and full SEO schema and structured metadata throughout.

Why it matters

American Debt Co shows how we combine marketing-grade design with real financial logic running under the hood — the kind of build where the front end has to convert and the math behind it has to be exactly right.